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Undressing the issues with search experiences
KiK, known fully as KiK Textilien und Non-Food GmbH, is a German discount retailer primarily focused on offering affordable clothing, home textiles, and non-food items. It was founded in 1994 and is known for its low-price strategy, often advertising that customers can purchase complete outfits for less than 30 Euros. KiK stands for “Kunde ist König,” which translates to “The customer is king.”
KiK before and after Luigi’s Box
KiK’s original search had trouble when it came to typos and mistakes in search queries. With Luigi’s Box, customers won’t run into “no results” pages anymore, as our features can recognize typos and search intent, and show relevant results nevertheless.
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